TOURISM SECTOR IN INDIA

  • Recently, the first Incredible India International Cruise Conference 2022 was held.
  • India is working on a national tourism policy to give an impetus to the Tourism industry.
  • The conference has been jointly organized by the Ministry of Ports, Shipping & Waterways and Federation of Indian Chambers of Commerce and Industry (FICCI)
  • Strategies for developing India as a cruise hub, policy initiatives and port infrastructure, potential of river cruise tourism, role of technology in the post-pandemic world.

Potential of Cruise Tourism in India

  • The Indian cruise market has the potential to grow 10 folds over the next decade, driven by rising demand and disposable incomes.
  • India is a magnificent cruise destination, several attractions of India along its 7,500 km long coastline and vast river systems are yet to be unveiled to the world.
  • The government of India realizes the potential and is determined to position India as a global cruise hub with state-of-art infrastructure for both ocean and river cruises.
  • In India, global players have shown a keen interest in promoting cruise tourism, and with the right infrastructure, this could happen with the adoption of modern technology, India will certainly become one of the top tourism destinations in the world.

Aim:

  • India aims to increase cruise passenger traffic from 0.4 million at present to 4 million.
  • Economic potential of Cruise tourism is expected to go up from USD 110 mn to USD 5.5 bn in the years to come.

Related Initiatives

  • The Government has set up a Task Force for development of cruise tourism.
  • The setting up of a high level Advisory Committee, comprising national and international experts was announced to help the Task Force in creating an enabling eco-system for development of cruise tourism in the country.
  • ‘Four theme based coastal destination circuits have been developed to activate cruise demand.

Four theme based coastal destination circuits are:

  1. Gujarat Pilgrimage tours
  2. West Coast – Cultural and scenic tours
  3. South Coast – Ayurvedic wellness tours and
  4. East Coast – Heritage tourism
  • Globally the river cruise market has grown at around 5% over the last few years and is expected to constitute around 37% of the cruise market by 2027.
  • Europe has been driving growth with around 60% share of river cruise vessels in the world with rivers Danube in Europe and Yangtze in China dominating the river cruise market globally.

SOURCE: THE HINDU,THE ECONOMIC TIMES,MINT

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